Refresher Course on the “No-Spin Zone”
Monday, January 14th, 2008Back in 2004, I wrote in this Compliance Week article that “corporate executives, spokespersons and counsel should be aware that the period immediately following an SEC investigation needs be treated as the “No-Spin Zone.” My 2004 article discussed a situation involving a company called AGCO Corp. that on March 10, 2004 received a letter from the SEC advising it that the SEC’s inquiry had been terminated, and no enforcement action has been recommended to the Commission.
Later that day, the Atlanta Journal-Constitution reported that AGCO Corp. had publicly announced the end of the SEC’s inquiry, and quoted AGCO Corp.’s CEO as stating that “It’s a good day…. When you’re sure that you haven’t done anything wrong — but to the outside world it looks like you’re guilty of something — it’s a real relief to be vindicated from any accusations.”
“Vindication,” however, is not the SEC’s message when it advises companies that an investigation has been terminated. Indeed, the SEC routinely warns in such letters that it is “providing this information under the guidelines in the final paragraph of Securities Act Release No. 5310,” which states:
The Commission is instructing its staff that in cases where such action appears appropriate, it may advise a person under inquiry that its formal investigation has been terminated. Such action on the part of the staff will be purely discretionary on its part for the reasons mentioned above. Even if such advice is given, however, it must in no way be construed as indicating that the party has been exonerated or that no action may ultimately result from the staff’s investigation of that particular matter. All that such a communication means is that the staff has completed its investigation and that at that time no enforcement action has been recommended to the Commission. The attempted use of such a communication as a purported defense in any action that might subsequently be brought against the party, either civilly or criminally, would be clearly inappropriate and improper since such a communication, at the most, can mean that, as of its date, the staff of the Commission does not regard enforcement action as called for based upon whatever information it then has. Moreover, this conclusion may be based upon various reasons, some of which, such as workload considerations, are clearly irrelevant to the merits of any subsequent action. (Emphasis added).
Not surprisingly, within one day of its so-called “vindication,” AGCO issued a press release stating that
The termination of the SEC inquiry does not indicate that our accounting procedures or disclosures are correct or that we have been vindicated. That is not what the SEC letter said, and I want to correct what was reported in the media. All the letter said was that the inquiry was terminated. Neither that letter nor anything else said by the SEC staff in any way suggested that AGCO’s accounting or related disclosures are correct.
As we discussed here in 2006, painful lessons such as the one in AGCO seemed to have led corporations to respect the “No-Spin Zone” in recent years, and helped them to avoid turning what should be a positive development into a negative one. Indeed, a “default” corporate statement seems to have evolved in response to notice from the SEC of the termination of an investigation: companies now simply say that they are pleased that “the matter is behind us.”
All of this is context for the alarm bells that went off when we saw this article (”Usana Feels Vindicated”) in Saturday’s Salt Lake Tribune. The article reported that Usana Health Sciences Inc. announced that it had received notification from the SEC that its inquiry was complete and that no “enforcement action” was being recommended. So far so good. But the article also quoted an “outside spokesman” for the company as stating “We couldn’t have asked for a better outcome…. This really is a vindication of the company.”
Uh oh. After four years, the “V” word is again being tossed around in the “No-Spin Zone.” Stay tuned to see what, if anything, may follow.




